Hero Lectro Cargo (HLC) and Swiggy, India’s leading on demand delivery platform are partnering to pilot the deployment of cargo e-bikes for the use case of last mile food delivery. Swiggy, which has already been planning to include EVs in its fleet, will be utilizing Hero Lectro’s WINN – a purpose-built e-bike, in a bid to optimize efficiency, cost and reduce carbon footprint by going green.

Beginning August, Swiggy in association with Fast Despatch Logistics – a leading last-mile delivery service provider; and A.S. Group – a familiar name in Public Bike Sharing space is launching a pilot in Hyderabad with Hero Lectro WINN, wherein the delivery partners will be making the food deliveries on the cargo E-bikes. The initiative has been launched in line with Swiggy’s larger commitment to increase the adoption of EVs in its delivery fleet.

This will also benefit the riders by increasing their earnings as a result of lower maintenance and vehicle running costs. Furthermore, it will also fulfill the larger objective of reducing the carbon emissions. The pilot also comes at a time when the government has been pushing for e-mobility for cleaner and better air quality.

This move, if successful is also expected to boost economic growth by offering employment to the aspiring youth of the country. According to a recent report published by global management consulting firm Boston Consulting Group (BCG), India’s gig economy is all set to triple in the next three-four years. This will also contribute at least 1.25% to the GDP in the long term, as per the report published in March 2021. Transportation and logistics is one of the sectors fueling this rise in the gig economy.

Hero Lectro Cargo is India’s first company to have forayed into creating a product which is truly purpose-built for the last mile delivery in terms of utility, design and economics.

“Hero Lectro Cargo E-bikes are purpose-built which are economically and ergonomically more viable alternatives for the last-mile delivery and will help leading companies like Swiggy in their mission to make deliveries more sustainable. With the launch of this pilot, we are confident that it will enable greater adoption and use of e-mobility. The concept of Cargo E-bikes is only going to be more and more acceptable once the experience spreads since the host of benefits it offers actually comes at zero tradeoff.”, says Mr. Partha Choudhary, President and CEO, Hero Lectro Cargo.

Hero Lectro WINN comes with a 36 V/250 W BLDC motor, disc brake and top speed of 25 kms per hr.

Hero Lectro Cargo (A Divison of Hero Lectro) offers reliable, affordable and sustainable solutions for transit needs. Hero Lectro Cargo e-bike offers a highly versatile and efficient way to transport packages, cargo, food and more. In addition to the benefits of electric cycle, these purpose-built vehicles are light engineered with higher cargo storage space that leads to higher productivity and lower cost of ownership at zero trade-off.

Shivcharan Pulugurtha, SVP, Business Operations at Swiggy said, “At Swiggy, we are committed to facilitating last mile delivery for all our customers in the most sustainable/environment friendly way possible. Our association with Hero Lectro Cargo and Fast Despatch Logistics to pilot the use of electric vehicles (EVs) for the use case of food delivery reflects this commitment. Their affordable and purpose-built cargo bicycles will not only enable us to reduce our carbon footprint but will also help reduce the cost of delivery per km for our delivery partners. Nationally, by 2025, our aim is to cover deliveries spanning 8 lakh kilometers everyday through EVs.”

Founded in 2014, Swiggy is India’s leading on-demand delivery platform with a vision to elevate the quality of life for the urban consumer by offering unparalleled convenience. It connects consumers to over 1,50,000 restaurant partners and stores in over 500 cities. Using innovative technology, Swiggy provides a hassle-free, fast and reliable delivery experience. Every order delivered by Swiggy’s dedicated fleet of delivery partners engaged on a principal-to-principal basis, ensures a host of customer-centric features like lightning-fast delivery, no minimum order value, live order tracking, and 24/7 customer support.

“Being one of the major last-mile delivery service providers in the UK, we have a dedicated plan to launch our services in India and the tie-up between Swiggy and Hero Lectro Cargo will also provide an ecosystem for FDL to employ local people from Hyderabad. This will also boost employment at a time of pandemic crisis and provide jobs to the youth. In addition, we are trying to build an effective use case for Hero Lectro Cargo, to establish it as the viable alternative that could compete with the delivery rate of any two-wheeler available in the Indian market and accelerate the growth of acceptance of cargo E-bikes for delivery.” – says Mr. Akhilesh Mishra, Country Head –Operations Fast Despatch Logistics.

Maximum loading capacity of Hero Lectro WINN is 70 kgs and Kerb weight is approximately 20 kgs. Fitted with a detachable Lithium Ion battery, the ebike offers a range of 50 km max per charge.

Commenting on this development, Mr. Anshuman Singh, Founder & CEO of A.S. Group says, “This initiative is the largest of its kind in India with cargo E-bikes. I strongly believe this initiative will give the much-needed impetus to the Government’s push for EVs and expected cost benefits in the long run. We believe in the vision of Green delivery and are in the process to create dedicated infrastructure for charging to support the eco system. We hope that this would encourage more companies to make a switch to the EV fleet that will provide increased take-home income to delivery agents along with environmental benefits.”

Source and Photo Credits: Hero Lectro

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Author: Vijay Malhotra, Mumbai


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