Tag: bianchi

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CYCLING BEYOND: A NEW ERA FOR BIANCHI BEGINS HERE

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CYCLING BEYOND: A NEW ERA FOR BIANCHI BEGINS HERE

On its 140th anniversary, the Italian company opened the doors of Casa Bianchi to international media and partners to share the beginning of a new chapter in its extraordinary story, outlining the future direction of its product strategy, communications, and customer experience – all guided by a clear vision and bold ambitions.

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BIANCHI PARTNERS WITH SANTINI CYCLING FOR THE PRODUCTION AND DISTRIBUTION OF BIANCHI MILANO APPAREL  

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BIANCHI PARTNERS WITH SANTINI CYCLING FOR THE PRODUCTION AND DISTRIBUTION OF BIANCHI MILANO APPAREL  

Bianchi enters a new five-year partnership with Santini Cycling to enhance the global presence and distribution of the Bianchi Milano brand, focusing on performance and design.

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BIANCHI IS THE OFFICIAL BIKE OF THE 2023 TOUR DE FRANCE

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BIANCHI IS THE OFFICIAL BIKE OF THE 2023 TOUR DE FRANCE

Bianchi and the Tour de France join forces to create a new and unique collector’s limited edition Oltre RC. This is the first time together for two absolute icons of cycling and world sport.

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BIANCHI LAUNCHES NEW E-ARCADEX CAPSULE COLLECTION

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BIANCHI LAUNCHES NEW E-ARCADEX CAPSULE COLLECTION

The new e-Arcadex gravel e-bike collection redefines the way to explore on two wheels. Its unique, full-carbon design gets a boost from a powerful Bosch motor unit, and is enhanced by three colorways inspired by our planet’s biospheres: the arctic, forests, and the desert

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RENEWED INTEREST IN CYCLING TRIGGERS DEMAND-SUPPLY GAP

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RENEWED INTEREST IN CYCLING TRIGGERS DEMAND-SUPPLY GAP

Factories re-open with sharp increase in orders from dealers; labor and logistics issues are impacting sales.

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