From managing financial portfolios to starting fitness portfolios, YES SECURITIES CYCLOTHON makes a grand entry into the fitness arena with their inaugural cycling event in Mumbai. The online trading and financial management company aims to infuse a culture of discipline and commitment to health by encouraging people to invest in personal fitness and wellness through an active lifestyle.
On 9th November 2025, the historic landmark of Azad Maidan in Mumbai turned into a fitness-carnival zone.
As the riders lined-up at the start point, everyone cheered the beginning of a new health portfolio with a unanimous message ‘Pedal Karo Apne Style Se’.
Bikes, bikes and bikes…there were bicycles all around the high-capacity ground-some stationary, while others moving in different directions with riders preparing for the much awaited cycling event.
The venue turned blue with participants proudly wearing the official cycling jersey.
“The event is well-organised” said one of the participants.
“Finally, I said YES to cycling,” said a first time rider.
“Cycling is an amazing experience, once you start doing it your life will change.”
Riders of all age groups participated and it also had representation from specially-abled communities such as visually impaired tandem cyclists, physically challenged and hearing impaired riders.
The entertainment factor was high with Nashik Dhol lifting the energy at the start-point, while a live band engaged the crowd from the main stage during the post-ride celebrations.
All participants received a finishers medal, a digital timed-certificate and complimentary breakfast.
The feedback on the route was ‘unsatisfactory’ with plenty of flyovers to climb and riders had to mix-up with the traffic.
The organisers acknowledged the participants’ reactions of a ‘mediocre’ route, and clarified that it was not something they had planned for; but had to lock it since it was allocated by the city traffic department.
Overall, the event organisers did a good job with all the arrangements and it was a general sentiment observed by many participants.
Availability of rental bikes made it possible for first time riders to experience a large-scale cycling event and make a successful entry into the cycling world.
Photography booths ensured that cyclists go back with happy memories. Many cyclists were seen lifting their bikes for an insta-worthy perfect picture.
The event was graced by actor, model and triathlete, Milind Soman, who motivated the participants to enjoy the event and make exercise as part of their daily life.
The funny part is, Milind was surrounded by people almost all the time for a selfie-moment, and off-course each one had to meet the criteria of doing push-ups to qualify for a selfie with Milind.
Mr. Anshul Arzare, MD and CEO of YES SECURITIES with his team delivered the opening remarks and thanked all the participants for showing up in huge numbers.
“Your enthusiasm is great and we promise to make the next season of the YES Securities Cyclothon better and bigger,” Anshul said.
I enjoyed collaborating with YES SECURITIES Cyclothon as the ‘Official Blogging Partner’ and had a good time capturing valuable moments in my camera.
I am interested to know your cycling stories from the YES SECURITIES Cyclothon in the comments section.
Ride safe and enjoy every mile with a smile!
You can watch this video for the highlights of the main event:
Also read, YES SECURITIES LAUNCHES THE OFFICIAL KIT FOR THE UPCOMING CYCLOTHON
Source and photo credits, YES SECURITIES
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Author: Vijay Malhotra, Mumbai.

